To thank the citizens of Düsseldorf, a neighborhood festival of several weeks is celebrated.
The Polish Institute in Düsseldorf was Poland’s first cultural institute in Western Germany, founded in 1993. We placed a cultural festival with German and Polish artists in the focus of its 2013 anniversary celebrations, in return for the help of Düsseldorf’s citizens who had placed the historic building at the disposal of the institute and supported Poland since the 1980s. A local advertising and public relations campaigns helped to promote the festival. With the contribution of many German and Polish authors an anniversary publication was published. Publicity and relevance of the Polish Institute especially vis-à-vis the Polish foreign ministry and public stakeholders have been sustainably increased.
Creation: Anna Wesek